Yellowcard

On Monday, Hopeless Records announced the signing of the bandYellowcard. Remember them? “There’s a place off Ocean Avenue…” Well, I was big on Yellowcard back in the day so once I learned that the band would be joining the label. I was thrilled. From the perspective of an intern at an indie record label, it was cool to be involved in spreading the word that we signed the band. There was a lot of social networking work to be done seeing as Twitter didn’t really exist as a marketing tool back when the guys were signed to Capitol Records. One of the best parts of the day was reading the replies of fans who were genuinely stoked that Yellowcard was going back into the studio. From a fan’s perspective, it was pretty freaking cool when frontman Ryan Key came into the office on Monday. I can’t wait to hear what the guys come up with in the studio.

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